Senior Nutrition Sales Executive - Patna

Overview

Senior Nutrition Sales Executive based in Patna, Bihar, India, responsible for growing Abbott Nutrition products in territory by building Health Care Professional (HCP) awareness and loyalty through multichannel customer engagement.

What you'll do

• Understand the market and category opportunities within territory to identify opportunities for market share growth at the customer/account level.
• Maintain deep, current knowledge about medical and nutritional science, the evolving healthcare landscape, and emerging digital trends to support selling and educating a broad and deep network of HCPs about Abbott products.
• Develop and execute multichannel customer engagement plans that generate demand for Abbott brand products and grow recommendation and market share.
• Leverage information about customer segmentation, type and behaviors to inform customer engagement and account management strategies.
• Develop and maintain strong relationships with HCPs at different levels of responsibility and influence, using existing relationships to expand the customer network.
• Secure commitment to recommend Abbott products as the brand of choice by increasing HCP knowledge of the role and importance of nutrition on patient quality of life throughout the patient care journey.
• Define and deliver the 'Unique Value Proposition' from the HCP's perspective by continuously uncovering the needs and priorities of individual HCPs through multichannel touchpoints and engagement activities.
• Effectively deliver consultative sales calls from the perspective of the HCP (and their patients), anticipate and manage objections, and gain clear commitment to recommending Abbott products.
• Establish target customers and develop clear customer plans to achieve coverage, frequency and call rate objectives.
• Implement customer segmentation, identify new leads/customers and ensure timely reporting of daily activities as per the SFE SOP.
• Use data and insights from digital and other omnichannel activities to refine HCP profiles and choose engagement activities that fit each HCP's needs, preferences and goals.
• Collaborate with cross-functional teams (Marketing, SFE, CRM, etc.) to support patient education on nutrition and Abbott brands and deliver a consistent end-to-end customer engagement experience.
• Measure progress against customer and account objectives per the account plan, and take action to meet targets and KPIs (monthly, quarterly, annually) as assigned by the Sales Manager.
• Act in alignment with compliance and regulatory expectations.

What you'll need

• Graduate in science or pharmaceuticals/nutrition.
• Minimum of 2 years' experience in the Pharma/Nutrition industry.
• Excellent product knowledge, able to translate that knowledge into effective in-clinic performance.
• Good understanding of nutrition science.
• Ability to establish, connect and develop contacts and relationships with ease.
• Knows his numbers well and is a good team player who collaborates where possible.

Details

• Location: India > Bihar > Patna; Remote.
• Job family: Sales Force. Division: ANI International Nutrition.
• Work shift: Standard.
• Travel: Yes, 75% of the time.
• Significant work activities: continuous standing for prolonged periods (more than 2 consecutive hours in an 8-hour day).