Employer Brand Designer & Multimedia Producer

Overview

The Employer Brand Designer & Multimedia Producer brings the organisation’s employer brand and Employee Value Proposition (EVP) to life through visual design, multimedia content and creative storytelling. The role leads creative execution across digital, social, recruitment and internal channels, combining graphic design, multimedia production, motion graphics, video and brand stewardship.

What you'll do

• Lead graphic and creative design for employer-brand communications, campaigns and experiences.
• Translate EVP and employer-brand strategy, themes, employee insights and messaging into visual concepts, systems and campaign concepts.
• Design assets for recruitment campaigns, social media, careers websites, events, presentations, internal communications and other employer-brand touchpoints.
• Create infographics, illustrations, animations and visual storytelling assets that make complex information engaging and easy to understand.
• Develop creative concepts from initial brief and ideation through final production.
• Adapt creative assets for different audiences, markets, formats and digital channels while maintaining brand consistency.
• Create and edit video, motion graphics, animation and multimedia content showcasing the organisation, its people, culture, career opportunities and EVP.
• Produce employee stories, testimonials, recruitment videos, social content, campaign assets and other multimedia experiences.
• Manage multimedia production from concept and storyboarding through editing, post-production and final delivery.
• Optimise video and multimedia assets for different digital platforms and formats, and explore new creative formats and production techniques.
• Build, maintain and improve employer-brand visual templates for social media, presentations, recruitment campaigns, job marketing, events and digital content.
• Provide guidance on applying employer-brand templates and visual assets.
• Ensure creative quality control and review outputs for visual quality, consistency, accessibility, accuracy and alignment with brand standards.
• Act as a guardian of the employer-brand visual identity and establish practical creative standards and guidelines.
• Provide creative direction and constructive design feedback to internal stakeholders and external partners.
• Support the visual design of careers websites, campaign landing pages and other digital experiences, including page layouts, visual assets, graphics, banners, icons and multimedia components.
• Apply UX and digital-design principles across desktop and mobile environments, and collaborate with digital and technical teams to translate concepts into digital experiences.
• Support EVP and employer-brand launches, activations, recruitment campaigns, events and internal engagement initiatives.
• Manage the internal creative asset library and maintain master artwork, templates, photography, video, icons, graphics and other employer-brand assets.
• Establish naming conventions, version control and asset-management processes, maintain visual standards and guidelines, and coordinate with agencies and external creative partners.

What you'll need

• Professional experience in graphic design, multimedia production, creative design, brand design or a related discipline.
• A strong portfolio demonstrating experience across digital design, brand communications, campaign creative and multimedia production.
• Advanced graphic-design capabilities, with strong knowledge of typography, layout, composition, colour, imagery and visual hierarchy.
• Experience creating infographics, animations, motion graphics and multimedia content.
• Strong video production and editing skills, including taking content from concept through post-production.
• Experience creating and maintaining visual templates and design systems.
• Strong understanding of brand identity and applying brand guidelines consistently across multiple channels and formats.
• Experience managing creative quality control and reviewing assets against established visual standards.
• Digital-design capability, with an understanding of designing for websites, landing pages, social platforms and mobile experiences.
• Ability to translate strategic concepts, EVP messaging and employee stories into engaging visual communications.
• Experience managing digital or creative asset libraries and maintaining effective version control.
• Strong stakeholder-management skills, with the ability to interpret creative briefs and work collaboratively with creative and non-creative stakeholders.
• Excellent attention to detail and ability to manage multiple projects, priorities and deadlines simultaneously.

Nice to have

• Experience with Adobe Creative Cloud, particularly Photoshop, Illustrator, InDesign, Premiere Pro and After Effects.
• Experience with Figma or equivalent digital-design and prototyping platforms.
• Experience with motion graphics and animation tools.
• Experience with video editing, colour correction, audio editing and post-production.
• Experience with photography and video production.
• Experience with Canva or enterprise template-management platforms.
• Experience with digital asset management systems.
• Knowledge of web and responsive design principles.
• Basic understanding of HTML/CSS.
• Knowledge of UX/UI and accessibility principles.
• Knowledge of generative AI and emerging creative technologies, with an understanding of responsible use in professional creative production.

Details

• Location: India; remote.