Marketing Manager

Overview

Lead a team of about 6 Campaign Excellence specialists in the Global Marketing team within Global Sales & Services Operations, and directly manage large, complex, business-critical demand generation campaigns as a player-coach.

What you'll do

• Lead, coach, and develop a team of approximately 6 Marketing Specialists.
• Create an environment of accountability, collaboration, continuous learning, and high performance.
• Provide regular feedback, mentoring, and career development support to team members.
• Enable specialists to build confidence, strengthen stakeholder relationships, and increase ownership of their work.
• Balance workload and resources across the team to ensure priorities are delivered effectively.
• Develop trusted partnerships across Marketing, Digital Experience, Content, Operations, Analytics, and other cross-functional teams.
• Translate business priorities into operational plans and actionable recommendations.
• Lead cross-functional initiatives, align stakeholders, and influence decisions through expertise, data, and strong business acumen.
• Represent the Campaign Excellence team in broader organizational planning and strategic discussions.
• Support the design and execution of large, complex, cross-functional, multi-channel demand generation campaigns aligned to target audiences and regions.
• Activate campaigns across channels including email, web, paid media, and social to drive high-quality lead generation and pipeline contribution.
• Ensure campaign deliverables are executed with a high degree of accuracy, quality, and timeliness while balancing stakeholder expectations and operational priorities.
• Analyze campaign performance, identify optimization opportunities, and share recommendations to improve future marketing effectiveness.
• Oversee campaign operations to ensure timely, accurate, and consistent execution.
• Drive adherence to established processes, governance, and service-level expectations.
• Ensure campaign activities, deliverables, handoffs, status updates, and stakeholder communications are effectively managed.
• Monitor performance, identify risks, and implement corrective actions when necessary.
• Maintain strong documentation, process discipline, and operational rigor across the team.
• Identify opportunities to improve marketing processes, workflows, tools, and stakeholder experiences.
• Lead brainstorming sessions and solution development for operational challenges.
• Evaluate risks, dependencies, and business impacts while developing practical recommendations.
• Drive initiatives that improve efficiency, scalability, quality, and team effectiveness.
• Promote a solution-oriented mindset and continuous improvement culture.

What you'll need

• Bachelor's degree in Marketing, Business, Communications, or a related field.
• 5-8 years of experience in B2B marketing, demand generation, campaign management, marketing operations, or a related discipline.
• Previous people leadership experience, including coaching, mentoring, performance management, and team development.
• Strong stakeholder management, influencing, and relationship-building skills across multiple functions and levels of the organization.
• Experience planning and activating complex, multi-channel demand generation campaigns across email, web, paid media, and social channels.
• Strong problem-solving and critical-thinking skills, with the ability to assess challenges end-to-end, identify risks and dependencies, and develop practical solutions.
• Excellent verbal and written communication skills, including the ability to facilitate discussions, drive alignment, and present recommendations to senior stakeholders.
• Ability to define problems, collect data, establish facts, and draw valid conclusions.

Nice to have

• Master's degree (MBA or equivalent).
• Experience leading and developing teams of marketing professionals.

Details

• Hybrid work environment: work virtually when productive and get together with colleagues in the office.