Paid Search Manager

Overview

Lead day-to-day paid search delivery for assigned client accounts, translating client goals into channel plans and ensuring campaign performance and pacing align with client KPIs.

What you'll do

• Translate client goals into paid search channel plans, including budgets, targeting approach, measurement plans, and testing roadmaps.
• Identify broader opportunities across campaign types, automation, audience strategy, and creative or landing-page learnings, and move them into action.
• Lead day-to-day delivery of assigned accounts by setting weekly priorities, managing pacing, and ensuring campaign delivery is aligned to KPIs.
• Actively manage campaigns using Google Ads, Google Ads Editor, Microsoft Ads, and SA360, while maintaining strong account structure and platform hygiene.
• Establish and enforce QA standards for campaign launches, tracking validation, and reporting integrity.
• Drive structured optimization plans, including budget shifts, bidding adjustments, testing priorities, and documented learnings.
• Collaborate with internal teams to ensure campaign execution aligns with client objectives.
• Manage day-to-day tasks and responsibilities using the team's project management platform.
• Deliver weekly performance narratives, monthly and quarterly business recaps, and clear recommendations that connect platform performance to client objectives.
• Translate performance data into actionable insights, articulate the drivers behind results, and proactively surface risks and opportunities.
• Maintain accurate, consistent, and timely reporting, with clear ownership of validation, pacing, and delivery status across assigned accounts.

What you'll need

• 4+ years of relevant paid search experience.
• Hands-on experience managing large monthly campaign budgets and complex paid search account structures.
• Demonstrated ability to lead account delivery, manage pacing, and translate performance data into client-ready insights and recommendations.
• Experience with Google Ads, Google Ads Editor, and campaign launch, QA, and tracking-validation processes.

Nice to have

• Experience with Google Shopping, Demand Gen, and Performance Max.
• Experience with Microsoft Ads, SA360, and Google Analytics.

Details

• Remote - United States. Depending on location, the role could be hybrid (NYC, Nashville, LA, San Francisco, Miami) or remote.
• Salary range: $80,000.00 - $90,000.00, depending on location and experience.