Product Marketing Manager

Overview

Own go-to-market end-to-end for Bolna's Voice AI orchestration platform, from positioning and messaging to launches, product education and adoption.

What you'll do

• Own GTM for product launches and major feature releases.
• Develop positioning, messaging, launch narratives and product stories.
• Create launch assets: demos, product pages, documentation, comparison pages, presentations and content.
• Own product activation and adoption; identify funnel gaps and work with Product and Growth to improve them.
• Run webinars, demos and product education initiatives.
• Build competitive intelligence, sales enablement and battlecards.
• Partner with Sales to understand customer objections and translate them into better GTM.
• Work with founders, Product, Engineering and Growth to shape how Bolna goes to market.

What you'll need

• 4–7 years of Product Marketing experience, ideally in B2B SaaS, AI, developer tools or technical products.
• Strong experience in product launches, positioning, messaging and GTM.
• Excellent written, verbal and presentation skills.
• Strong analytical and problem-solving skills.
• Comfortable working in a 0→1, fast-moving startup environment.
• Technical curiosity and ability to understand and demo complex products.
• Strong ownership and attention to detail.

Nice to have

• Experience with AI/Voice AI, developer-facing products, APIs, product-led growth or enterprise SaaS.

Details

• Location: Bengaluru.