Overview
Senior Territory Sales Executive responsible for growing Abbott Nutrition products in the Calicut territory by servicing a defined customer base on a set route and cycle, and achieving volume targets through driving and placing orders per Abbott operating procedure.
What you'll do
- Create a business plan to achieve territory targets by driving market traffic and optimizing product availability.
- Identify potential towns, appoint distributors, and induct them on ANI processes and systems in line with business strategy; allocate ISRs based on market potential.
- Facilitate hiring, induction, training and coaching of ISRs to align with "ANI ways of working" and engage ISRs to ensure high retention.
- Establish relationships with customers to uncover needs, drive orders, and increase the number and variety of SKUs stocked.
- Conduct daily sales calls to coach the team, increase orders taken, check stock, and ensure proper merchandising at each customer.
- Negotiate customer deliverables and contracts that provide win-win solutions while meeting account objectives and customer needs.
- Ensure shops are merchandised and maintain Key SKUs in accordance with Abbott expectations to maximize product availability and sales.
- Demonstrate the superiority of Abbott products from the customer's perspective.
- Influence customers to maintain a proper balance of stock and market credit relative to accounts receivable, and periodically review their financial health.
- Conduct monthly reviews of channel performance and create plans to address lagging channels to meet channel targets.
- Influence distributors to carry stock and adhere to route plans that ensure implementation of trade and consumer promotion plans.
- Ensure adequate daily stock replenishment to meet weekly, monthly and quarterly targets through accurate forecasting.
- Build a quality customer database, territory information, and a view of the competitive landscape of the territory.
- Integrate the digital customer journey with the customer lifecycle to support demand creation and retention (e.g., POS App, self-serviced app/web, learning management systems, retail communities, webinars).
- Act in alignment with compliance and regulatory expectations.
What you'll need
- Minimum education: Graduate in Arts, Science or Commerce.
- Minimum 3+ years of relevant experience.
Nice to have
- Graduate from National Institute of Sales.
Details
- Location: India, Kerala, Calicut.
- Work shift: Standard.
- Travel: Yes, 75% of the time.
- Significant work activities: continuous standing for prolonged periods (more than 2 consecutive hours in an 8-hour day).
Read the full description and apply on the company’s own careers page.