Overview
Senior individual contributor role on Zendesk’s Marketing Strategy & Operations team focused on turning complex marketing data into insights, recommendations, and decisions.
What you'll do
- Lead end-to-end analytics projects from framing questions through analysis, storytelling, recommendations, and follow-through.
- Build and improve reporting, dashboards, and analytical models for marketing performance, funnel health, pipeline contribution, and investment efficiency.
- Analyze channel, campaign, audience, lifecycle, web, and funnel performance to identify opportunities and explain drivers of change.
- Support attribution, forecasting, target setting, pipeline pacing, budget planning, and ROI analysis with sound methods and documented assumptions.
- Partner with Marketing Operations, Finance, Sales/Revenue Operations, Data/Engineering, and marketing teams to improve data quality and decision processes.
- Develop reusable metrics, definitions, documentation, and analytical frameworks for consistency and self-service.
What you'll need
- 8+ years of experience in marketing analytics, business intelligence, performance analytics, strategy, or related disciplines.
- Strong SQL skills and experience with data warehouses, analytical datasets, and BI/dashboarding tools.
- Experience with marketing measurement, funnel analysis, attribution, forecasting, experimentation, or channel ROI.
- Ability to combine data from marketing automation, CRM, web, advertising, and revenue systems.
- Demonstrated experience presenting insights and recommendations to senior stakeholders.
- Experience in B2B SaaS, subscription, or multi-channel growth environments is preferred.
Details
- Location: Remote, California, United States of America.
Read the full description and apply on the company’s own careers page.
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